NFTs as a marketing staple for fashion brands

NFTs and marketing

The fashion industry has always been at the forefront of innovation and setting new trends. As we enter a new era in which our virtual identities are becoming more prevalent, NFTs open up the fashion world to new digital channels. In the past year we’ve seen some of the biggest luxury fashion brands in the […]

A brief overview of how Robinhood got its first customers

Robinhood's early stage marketing strategy

When I joined the early stage fintech startup I currently work for as Head of Content, I was the second employee. As you can imagine, that meant there were zero systems in place. Never mind systems, there was no website other than a basic landing page, no social media presence, and exactly 10 tweets on […]